Define dormancy before you measure it
A dormant relationship is one that previously referred at a meaningful level and has not referred within a defined recent window appropriate to the specialty.
Segment by recoverability
Not all dormant relationships deserve equal attention. Prioritize by historical value, plausibility of the cause, geography, and current alignment with the practice's service lines.
Written by the PrimeReferral team. Author attribution and credentials: placeholder pending final approval. This article is general business information and is not medical, legal, or compliance advice.